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BUSINESS DATA ANALYTICS SURVEY
SUMMARY REPORT

IMPACTS OF BUSINESS ANALYSIS IN BECOMING A DATA-DRIVEN ORGANIZATION

As part of IIBA’s Global Research, Achieving More with Data analyzes the forces shaping the use of data and analytics at companies and the strategies, including the use of Business Analysis Professionals, for transforming to a data-driven organization. 

In this Summary Report, 300 surveys quantify:

  • Capabilities leading to project success when building a data-driven culture
  • Impacts of business analysis in driving increased ROI.
  • Importance of leveraging business analysis in the business data analytics cycle to reduce failure rates

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Build Business Data Analytics Capability

The IIBA Global Corporate Program provides the support and resources to build and enhance business data analytics capabilities. The enterprise access to the Guide to Business Data Analytics provides a framework for organizations to standardize their Business Data Analytics practice and enable their business analysis professionals to play a critical role in the data science team. 

  • Translate business problems into questions that analytics can answer
  • Use analytics results to identify viable options
  • Explain technical results to non-technical stakeholders
  • Visualize data and translate results via data storytelling
  • Build and demonstrate empathy for the customer

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International Institute of Business Analysis™ (IIBA®) is a professional association dedicated to supporting business analysis professionals deliver better business outcomes. IIBA connects almost 30,000 Members, over 100 Chapters, and more than 500 training, academic, and corporate partners around the world. As the global voice of the business analysis community, IIBA supports recognition of the profession, networking and community engagement, standards and resource development, and comprehensive certification programs.

For more information visit iiba.org.